Owns the unconstrained volume forecast for a category or market over a 0-24 month horizon, blending statistical baseline, promotional uplifts, innovation and customer sell-out data into the monthly S&OP cycle. Success is judged on forecast accuracy and bias at SKU/DC level, the volume-value disconnect with Finance, and the service and inventory outcomes the forecast drives.
8 of the role's 14 target skills, the ones that weigh most
Demand Planning
Where this role typically leads
Levels and target skills come from Saganom's role library: 129 consumer-goods roles, each checked against the published ladders of nine professional bodies. A self-check is a starting point, not a verdict; in the app, a manager or colleague confirms a level when you ask them.
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